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World Emblem in Modern Retail

November 08, 2024

Our CEO Randy Carr recently spoke with Modern Retail senior reporter Melissa Daniels for a story about Trump’s proposed tariff policies, and how they could affect the retail industry.

The article noted that World Emblem recently acquired Hero’s Pride, the leading producer of emblem products for first responders. Hero’s Pride makes and imports its products mainly from China, while World Emblem operates its own manufacturing facilities in North America.

“If tariffs like those in 2016 come back, inflation will follow. Companies like Hero’s Pride, which rely on imports, will face higher costs that customers may resist paying,” Randy noted.

“We’re identifying the products Hero’s Pride is buying from overseas vendors and comparing those against our cost models,” he added. Can we reduce inventory or shift to a made-to-order model? We’re in a good position because we have flexibility: we can manufacture overseas or domestically.”

Read the full story here: The retail lobby readies itself for tariff fights during a second Trump presidency